ARTS AND CULTURE
- Michele Frankeni
- 16 August 2022
1 Comment
Headlines in print (newspapers and magazines) have some heavy lifting to do. They need to convey the essence of the story in as few words as possible, be enticing and hopefully be funny, clever or both. In traditional news terms, you should know what the story says from the heading, intro and first paragraph. However, the funny thing about being funny (especially with word play) is you’re assuming your audience knows the same things you do.
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