Prime Minister Kevin Rudd's instinct is probably right when he suggests the secret to avoiding influenza H1N1 (formerly swine flu) is 'for all Australians to engage in the simple practice of washing their hands with soap on a regular basis'.
The message is that the government is putting required prevention measures in place, and it's up to us to play our part by acting responsibly as individuals.
It's likely that the real enemy is not the bug itself, but the fear generated by irresponsible media reporting that includes headlines such as 'Apocalypse bug!' and 'Killer virus'. This leads to a communal irrationality which recalls the counter-productive Grim Reaper AIDS awareness campaign of the 80s. We need to remind ourselves that we are talking about a potential human catastrophe, not a horror movie.
Hysteria hijacks our perceptions of reality, and paralyses our normal human instincts. It causes us to focus on ourselves and not think globally.
The tragedy is that we may not notice those who are really threatened by the crisis. That is, people in parts of the world such as sub-Saharan Africa, India, and China, where there are large populations and virtually no pandemic response strategies. It is here that the World Health Organisation's (WHO) warnings of a pandemic that kills large numbers of people could well hold true.
The Herald Sun's Andrew Bolt seizes upon the WHO's advice that 'all of humanity is under threat'. He then admonishes the WHO for inducing panic: 'Get a grip, people. You're embarrassing yourselves.'
The fact is that Bolt is falling into the same myopic trap as his Australian media colleagues, whom he is legitimately criticising for fear mongering. He takes the WHO's conclusions about the predicament of the world as a whole, and criticises them as if they were intended to apply to Australia in particular.
The result is that those who believe Bolt will do nothing because the WHO is wrong, while others will do nothing because they are struck with fear.
Caritas Australia's Rome-based parent body has issued a 14 page set of guidelines for planning and response to the current pandemic influenza. They give us a calm but realistic perspective on the crisis which suggests that, as with most humanitarian emergencies, H1N1 is likely to have a greater impact on the poor and vulnerable populations of the world.
'The World Health Organisation predicts that overcrowding, malnutrition, and poor access to health-care services in some settings are